Privacy Policy

 This Privacy Policy applies to information The St. David’s Partnership collects about individuals who interact with us and engage our services. It contains important information about what personal details we collect; what we do with that information; who we may share it with and why; and your choices and rights when it comes to the personal information you have given us.

If you have any comments or questions about our Privacy Policy or the information we collect or use about you, please get in touch with us, by post at: Acorn House, A2 Phoenix Business Park, Lion Way, Swansea SA7 9FZ, or by email:

Please mark your correspondence ‘FAO The Data Protection Officer’ and allow one month for us to respond to you.

The information we collect and use

The specific, explicit and legitimate interest we satisfy to process your personal information is to enable us to provide financial services and advice, and to maintain our own accounts and records.

In order for us to help you, and for us to be in a position to make a recommendation based on your personal circumstances, we need to gather certain information about you. The personal information that we collect and use in order to provide you with our services will be relevant and limited to the legitimate purposes. It includes:

  • information about who you are e.g. your name, address and contact details, gender, date of birth, National Insurance number, Passport number, employment status and details
  • information connected to your products or services with us e.g. your bank account details
  • information about your contact with us, e.g. meetings, recorded phone calls, emails, letters, fact find
  • matters pertinent to your financial position and objectives, such as your family details, lifestyle and health
  • information you may provide to us about other people as part of the provision of our service to you

Sensitive personal information will only be collected and used where it is needed to provide the product or service which we have been contracted to supply or to comply with legal obligations.

Where we collect your information

We will collect most of your personal information directly from you and only from a other sources when strictly necessary, including:

  • completion of a fact find
  • an application form for a product or service
  • telephone conversations with us
  • emails or letters you send to us
  • face to face meetings with one of our advisers
  • from your employer, in relation to a pension scheme
  • with your explicit consent, from product providers for products you had before becoming a client of The St. David’s Partnership

Third parties with whom we may share your information

We may share your information with third parties when it is necessary to provide the product or service you have requested or for us to meet our legal or regulatory obligations.

Whenever we share your personal information, we will do so in line with our obligations to keep your information safe and secure.

We will never sell your details to a third party.

How long we keep your information

If you have sought our guidance and advice and have taken out a product through us, then in most circumstances we will not delete your data. We keep your information in order to meet our legal and regulatory obligations. The length of time we keep your information for these purposes will vary depending on the obligations we need to meet.

Rights you have over your data

You have a range of rights over your data, which include the following:

  • Where data processing is based on consent, you may revoke this consent at any time and we will make it as easy as possible for you to do this (for example by putting ‘unsubscribe’ links at the bottom of all our marketing emails)
  • You have the right to ask for rectification if any of your personal information is inaccurate
    you can ask for your information to be deleted or removed if there is not a compelling reason for us to continue to have it
  • You have the right of access to your information
  • You have the right to lodge a complaint with the Information Commissioner if you feel your rights have been infringed

A full summary of your legal rights over your data can be found on the Information Commissioner’s website here:

Please note that relying on some of these rights, such as the right to deleting your data, will make it impossible for us to continue to deliver some services to you.

Where possible, however, we will always try to allow the maximum access to your rights while continuing to deliver services to you.

What are cookies?

A cookie is a small file of letters and numbers that is downloaded on to your computer when you visit a website.

Cookies are used by many websites and can do a number of things, eg remembering your preferences and counting the number of people looking at a website.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. The information collected about usage of our website is not personally identifiable. The data is collected anonymously and used by us to create reports about website usage.


We may modify this Privacy Policy from time to time and will publish the most current version on our website. If a modification meaningfully reduces your rights, we’ll notify anyone whose personal data we hold and is affected.

Robert H Parsons trading as The St David’s Partnership is directly authorised and regulated by the Financial Conduct Authority (FCA), registration number 189117.

Our guidance and advice are subject to the UK regulatory regime and restricted to consumers resident in the UK. The information contained in this website is for general information only and is not financial, investment or tax advice.

Privacy Policy